JuiceCaster Announces Integration of MotionDSP’s Ikena Web Service to Enhance Mobile Phone Video Quality

January 26, 2012

SAN MATEO, Calif., Sept. 25 /PRNewswire/ — JuiceCaster, a social broadcasting utility for your cell phone that allows users to both view and post pictures and videos directly from their mobile phones to their personal web pages on sites like MySpace and Facebook, today announced that it has integrated Ikena(TM) Web, a cutting-edge video enhancement service from MotionDSP — an emerging leader in digital video technology. Using the Ikena Web service, mobile phone videos uploaded to JuiceCaster will be dramatically enhanced with MotionDSP’s patent-pending suite of automatic video enhancement tools.

JuiceCaster(TM) allows anyone to post videos and pictures directly from their cell phone to a range of devices and media outlets including:

  • A JuiceCaster Player that users can place on their personal websites such as MySpace(R), Hi5(R), Xanga(R) and 100’s more.
  • JuiceCaster powers the ‘Mobile Video’ application on Facebook.com which allows users to post videos and pictures straight from their cell onto their Facebook profile.
  • JuiceCaster allows users to send content from cell phone to cell phone, enabling them to send their pictures and videos to friends and familyregardless of whether or not they are members of the JuiceCaster community.
  • JuiceCaster enables its users to watch great videos, meet new friends, make comments and more — right on their mobile phone or PC.

MotionDSP has received unprecedented positive reviews of its technology and recently announced a strategic investment and technology advancement agreement with In-Q-Tel, the independent strategic investment firm that identifies innovative technology solutions to support the mission of the Central Intelligence Agency and the broader U.S. Intelligence Community.

Recognized as the ‘Gold Standard’ in video enhancement by In-Q-Tel, MotionDSP’s Ikena(TM) Web service is now being utilized by JuiceCaster for exceptional improvement of mobile phone video footage by its users.

JuiceCaster is the first social media application to invest on behalf of its users to provide them with cleaned up quality content from low-resolution video captured on their mobile phones.

“MotionDSP’s technology provides — by far — the most dramatic improvement to mobile phone video we have seen,” said Nick Desai, CEO of Juice Wireless. “We are proud to make this investment on behalf of the JuiceCaster community as we believe that our users deserve to view high quality content. We feel that by enabling our mobile community to view web quality video, we will guarantee our position as market leader.”

“JuiceCaster is one of the most innovative social networking platforms we’ve seen, and their unique emphasis on mobile phones makes them a perfect partner for our Ikena Web service,” said Sean Varah, CEO of MotionDSP. “Ikena can take low-resolution video from mobile phones and make it look great. We’re excited to be working with JuiceCaster and offering their users Ikena’s cutting-edge video features.”

About Juice Wireless

Juice Wireless was founded in 2004 and is headquartered in Los Angeles. Juice employs 30 highly motivated team members focused on delivering JuiceCaster — the next evolution in mobile and online social media. Prior to the creation of JuiceCaster, Juice Wireless developed and executed award-winning mobile marketing programs for clients such as AOL, Conde Nast, GMC, Purina, Sony and many others.

About MotionDSP

MotionDSP is an emerging leader in digital video enhancement. MotionDSP’s next-generation technology enables Internet video sites and mobile carriers to vastly improve the quality of video captured by consumer video devices such as mobile phones and webcams.

Ikena is a trademark of MotionDSP, Inc. All other trademarks and registered trademarks previously cited are the property of their respective owners and are hereby acknowledged.

Web site: www.motiondsp.com

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Ikena is a trademark of MotionDSP, Inc. All other trademarks and registered trademarks previously cited are the property of their respective owners and are hereby acknowledged.Editor’s

Note: Images and logos are available from MotionDSP’s public relations counsel, with a subset available on the company website.

 

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Kelly Brieger

Kelly@kbpr.net

650-704-1748

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